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Our merchant pilot programme officially opens this October, marking the next step in proving how Zedi Pass drives repeat visits and customer insights for independent retailers. After months of co-creation workshops, we’re moving from research into live environments with a carefully selected group of partners.

What the Pilot Includes
Each pilot partner will run Zedi Pass across every touchpoint — at the till, on-table, and via post-visit follow-ups — so we can observe the full loyalty journey. Our team will be on site across hospitality, beauty, and speciality retail locations to support launches and gather qualitative feedback.
- Unified QR onboarding with merchant branding in minutes.
- Menu and promotion sync so daily offers are reflected instantly.
- Automated retention nudges based on visit frequency and spend.
| Phase | Focus | Timeline |
|---|---|---|
| Onboarding | Staff training, data capture checks | 1–7 October |
| In-Store Trials | Live customer sign-ups and reward flows | 8–27 October |
| Review | Performance analytics and roadmap updates | 28–31 October |
How Pilots Shape the Product
Every participant is paired with a dedicated product specialist and researcher. Together, we’ll measure conversion rates, redemption behaviour, and team effort saved per location. Insights will be fed into a public changelog so the broader community can see progress ahead of general availability.
“Merchants told us loyalty needs to happen without slowing service. These pilots are about proving that a single scan can create a lifetime connection.” — Priya Patel, Product Lead
We’re already oversubscribed, but we’re keeping a waiting list for phase two. If you’d like to be involved, register your interest — we’ll be hosting retrospective sessions in November to decide the next wave.